All For One

Positive Trends in Senior Housing

The senior housing occupancy rates continued to inch upward in the fourth quarter of 2011 according to a recent news release from the National Investment Center.

The article notes that while the average occupancy rate increased 0.1 percentage points since… Continue reading

2012 ALFA Expo in Dallas

The 2012 ALFA Conference and Expo is scheduled for May 16-18 in Dallas, TX.

Speakers will include Margaret Wylde of ProMatura Group, Peter Sheahan of ChangeLabs, Adam Gazzaley of Neuroscience Center at the University of California and Bill Strickland of… Continue reading

Getting Past Ageism

Ageism is the stereotyping and discrimination of a person based on their age.

Older adults arguably take the brunt of ageism in the U.S., with a recent New York Times article reporting that 30 percent of people age 53 and… Continue reading

Owners: What to Expect From 2012

In an ALFA Update report (read it here), housing experts from companies (including senior living brokerage firm Marcus & Millichap) give their forecasts for this year’s senior housing market.

The verdict: while the years leading to 2011 were marked by… Continue reading

David Smith Article to be Published

David Smith, Founder and Principal of One On One, has authored a full article on the “Stages of Change” model (a brief introduction of stages of change here) to be featured in the upcoming 2012 edition of Seniors Housing &… Continue reading

Effective Direct Mail Campaigns

Following his presentation at the Advanced Sales & Marketing Summit, Aaron D’Costa, Chief Business Development Officer for Pathway Senior Living, shared some of his experiences with direct mail campaigns.

Targeted lists and economic printing options, he says, are key to… Continue reading

Wrinkle Think

Wrinkle Think is a website provided by Senior Living Communities with a mission that includes “redefining America’s conversation on aging.” Wrinkle Think contributors offer their personal stories as well as those taken from the mainstream media that challenge preconceptions of… Continue reading

Learning Through Legacy

Senior adults are often an excellent source of knowledge and first-hand history.

The Cornell Legacy Project, led by Karl Pillemer, a professor in the College of Human Ecology at Cornell University as well as the Weill Cornell Medical College, recognizes… Continue reading

A Pin-Win Situation?

Have you heard of Pinterest? It’s a social networking site that serves as an online bulletin board that allows you to “pin” media. knows about Pinterest, and they’re using it as a resource for sharing inspirational bits of the… Continue reading

Erickson School of Aging

Hosted by the University of Maryland, Baltimore County, the Erickson School of Aging, Management and Policy is an institution that takes a hands-on approach to educating and training potential leaders who will enhance the lives of senior adults.